Kelli Hayes Smith

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Hi Y’all! I’m Kelli Hayes Smith, Travel Agent turned social media strategist + marketing expert for the travel industry! I’m making it my mission to change the way that travel professionals show up on social media – and turn those social media posts into booking macheines!

Create Content That Converts

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What really is a routine, and why do you need it

Why you should audit your balance, and how to do it

How to Create Balance Using Structure with your time

Is Balance A Real Thing : How to know the difference between unrealistic and necessary

Creating Balance Basics : How to Get It Together In Three Steps

How To Stay Productive During The Holidays : 5 Tips to Save Your Sanity

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kellihayessmith

⚙️Teaching travel professionals to create social media content that converts to bookings!
✨IG Expert at @careersonvacation
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Are you a travel professional who is trying to gro

Are you a travel professional who is trying to grow a Facebook group!? I have some tips for you today!
Facebook groups are a great place for travel advisors to connect on a deeper level with their potential + current clients! It is a place to give VIP information and really nurture the relationships you're creating.
If you are ready to grow your group - try these 4️⃣ strategies to promote it on IG!
💥Put an invite in your bio. You can use a call to action in your posts, and a call to action in your bio to have followers click thru.
💥Answer a question. Screenshot a question you've been asked in your FB group - then head to your stories to answer it. Make sure to add a link on the slide for your followers to click thru.
💥Make a Reel from a Live. Create a short clip of a Live you did in your group, create a Reel, and then invite watchers to join your group to see the rest.
💥Post a schedule for your group onto your grid. If you are focusing on a particular destination or vendor - or if you're doing scheduled lives let your followers know.
Tell me, do you utilize a group for your travel business? What strategies help you grow your group!?
#facebookgroup #facebookgroups #travelagentsofinstagram #traveladvisor #travelplanner

✈️ Showcase your value & authority as a travel

✈️ Showcase your value & authority as a travel professional during this flight crisis!
Here’s how!

Read this 👇 for more information on repurposing

Read this 👇 for more information on repurposing Instagram content on 📌Pinterest.
Did you know you don't need a full blown blog to create content for Pinterest! If you've been following me very long you know I'm a big believer in creating content ONCE and posting it on all of the platforms!
📌Pinterest is no different.
Unlike Instagram, Pinterest is a search engine - where people go to find real answers! If your posting value packed content for social media, it belongs on Pinterest!
People planning travel use Pinterest as one of their many sources of research - so make sure you're repurposing content there!
-How to Repurpose IG Content on Pinterst-
👉Create a pin that relates to your post - and link it back to your Instagram post
👉Post your reels to story pins
👉Post story slides to story pins
Are you curious how to add this to your content strategy - DM me the word 'PIN' and let's talk about how it could change your business!!
#travelagentsofinstagram #travelagent #travelagentlife #travelagents #travelagentsrock #traveladvisors #travelprofessional #travelplanner

Here are 5️⃣ things you need to know about has

Here are 5️⃣ things you need to know about hashtags!
You plan travel, why do you need to know about all of this social media strategy!?Because social media is a great (and free) way to grow your business!
Before you go adding hashtags to your posts, here are 5️⃣ things you shoud know...
#️ Hashtag strategy is ever changing, and inconsistent at best
#️⃣ Check your insights for how much reach your hashtags are getting you
#️ Use hashtags with less than 500k posts
#️ Make sure your hashtags are relavant to your post, not random
#️ Hashtags are LESS important than keywords - make sure your captions include keywords that your potential clients are searching for
#travelagentlife #travelagentsrock #travelplanner #traveladvisor #travelblogger

📢Save this post so you'll never be lost on what

📢Save this post so you'll never be lost on what to post again.
If you're not sure what kind of content you should be posting - look no further than client questions!
It gets easy to forget not everyone knows the answer.. when you are the authority in your industry - you think the answer is common knowledge.. but it isn't!
Client questions are a great place to start for content creation!
Create an email folder or album on your phone labled 'content ideas' save those client questions so you can get to them for your content creation sessions.
Looking for more ideas? Keep watching for Reels Ideas for Travel Agents!!
#disneytravelprofessional #disneytravelagent #traveladvisor #travelplanner #travelagentlife

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